Pixova
LEGAL

Privacy Policy

What we collect, why we collect it, and your rights. Last updated: 7 May 2026.

Your privacy matters to us. This policy explains what personal information we collect when you visit pixova.uk or contact us, how we use it, and what rights you have under UK GDPR.

We keep this as plain as possible. If you have any questions, email us at pixovauk@gmail.com.

1. Who we are

Pixova is a web design and digital marketing agency based in Birmingham, UK. For the purposes of UK GDPR, Pixova is the data controller for any personal data collected through this website.

Contact: pixovauk@gmail.com
Website: pixova.uk

2. What information we collect

Contact form

When you fill in our contact form, we collect the information you provide: your name, business name, phone number, email address, the nature of your enquiry, and how you found us. This is submitted via Formspree, a third-party form service. Formspree stores your submission on their servers in order to forward it to us. You can read their privacy policy at formspree.io.

Google Analytics

We use Google Analytics 4 (GA4) to understand how people use our website — which pages are visited, how long people stay, and where visitors come from (broadly, by country or region). GA4 does not identify you personally. It uses cookies and collects data such as your approximate location, device type, browser, and behaviour on the site.

This data is processed by Google and stored on Google's servers. You can opt out of Google Analytics tracking using the Google Analytics opt-out browser add-on.

Cookies

We use the following cookies on this site:

  • Google Analytics cookies (_ga, _ga_*) — used to distinguish users and sessions for analytics purposes. These persist for up to 2 years.
  • No other tracking or advertising cookies are set by us.

You can control cookies through your browser settings. Note that blocking analytics cookies won't affect your ability to use the site.

Server logs

Like most websites, our hosting provider (Vercel) automatically logs basic technical information when you visit — such as your IP address, browser type, and pages requested. This is used for security and performance monitoring. Vercel's privacy policy is available at vercel.com.

3. Why we collect it and our legal basis

Under UK GDPR, we need a lawful basis for processing personal data. Here's ours:

  • Contact form submissions — processed on the basis of legitimate interests: you've reached out to us asking about our services, and we need your details to respond.
  • Analytics data — processed on the basis of legitimate interests: understanding how people use our website helps us improve it. This data is anonymised and aggregated; no individual is identified.

4. How we use your information

We use the information you provide to:

  • Respond to your enquiry and discuss your project.
  • Send you information you've requested about our services.
  • Follow up after our initial conversation, where relevant.

We do not sell your data. We do not share it with third parties for marketing. We do not use it for automated decision-making.

5. Who we share your data with

We only share your data with the following third parties, and only to the extent necessary to operate this website and respond to enquiries:

We may also be required to share data if compelled by law — for example, in response to a court order. We'd only do this if legally required.

6. How long we keep your data

  • Contact form data — we keep enquiry emails for as long as there is a legitimate business reason, typically up to 2 years from our last contact with you.
  • Analytics data — Google Analytics retains data for 14 months by default.
  • Server logs — retained by Vercel for a short period for security purposes.

If you become a client, we'll retain your project-related information for up to 6 years in line with UK tax and accounting requirements.

7. Your rights under UK GDPR

You have the following rights regarding your personal data:

  • Right of access — you can ask us what personal data we hold about you.
  • Right to rectification — you can ask us to correct inaccurate data.
  • Right to erasure — you can ask us to delete your data (the "right to be forgotten"), where we have no legal obligation to keep it.
  • Right to restriction — you can ask us to limit how we use your data in certain circumstances.
  • Right to object — you can object to us processing your data where we rely on legitimate interests.
  • Right to portability — you can ask for a copy of your data in a machine-readable format.

To exercise any of these rights, email us at pixovauk@gmail.com. We'll respond within one month, as required by law.

8. Requesting data deletion

If you'd like us to delete any personal data we hold about you, email pixovauk@gmail.com with the subject line "Data Deletion Request" and tell us what you'd like removed. We'll confirm what we hold, delete what we can, and explain anything we're legally required to keep.

9. Keeping your data secure

We take reasonable steps to keep your data secure. We use reputable third-party services (listed above) that maintain their own security standards. We don't store contact form data ourselves — it's forwarded directly to our email via Formspree.

No method of transmission over the internet is 100% secure, but we take this seriously and keep our processes as tight as possible.

10. Complaints

If you're unhappy with how we've handled your data, please contact us first at pixovauk@gmail.com — we'd rather sort it directly.

If you're still not satisfied, you have the right to lodge a complaint with the UK's data protection regulator, the Information Commissioner's Office (ICO):

11. Changes to this policy

We may update this privacy policy from time to time. If we make significant changes, we'll update the date at the top of this page. We recommend checking back occasionally if you're interested in how we handle data.

12. Contact

For any questions about this policy or your personal data, contact us at pixovauk@gmail.com or use the contact form on our website.